I used to struggle to eat enough protein (I used to have between 10-20g a day). Now that's changed as I've found this protein powder that is clean and doesn't taste like milk when I mix it with water. My recent 'vegan' blood test showed that my protein levels are now 'normal' so I'm very pleased with the product and how easy it is to get a better amount of protein daily. I also feel 100% more energised!